The Popcorn Series is a collection of “pop-up” workshops to educate, engage and entertain. The topics range from tactical marketing tips to leadership and organizational strategies to help you accomplish your goals. If you are a small business, a nonprofit, or simply a life-learner, these workshops are for you! See the dates and descriptions below to attend one today!
“Thanks for the work you do in the community. Tulsa Hub has benefited greatly from the wisdom and contacts myself and other staff have achieved through taking these Popcorn series trainings.”
Ren Barger | Founder, Tulsa Hub
Thursday, October 3 – Get Inside Your Client’s Mind
Wednesday, October 9 – Twitter 101
Friday, October 18 – Cash Flow Forecasting
Wednesday, October 23 – Storytelling with Video
Tuesday, October 29 – Marketing Basics
Thursday, November 7 – Harnessing the Power of LinkedIn
Wednesday, November 13 – Grant Writing 101
Tuesday, December 3 – Content Planning 101
Friday, December 6 – Crush Your 2020 Goals
Wednesday, December 11 – Bridging the Customer Service Gap
Tuesday, December 17 – Product Photos that Sell
How well do you actually know your customers and clients? Whether you run a business or non-profit, understanding your clients and customers—knowing what services and products they want and the best ways to reach them—is integral to success. You know how important it is, but you aren’t sure how to become more customer-centric. This beginner-level workshop for both businesses and nonprofits will cover the basics of getting to know your customers and clients, including determining what you really need to know, what questions to ask and data to gather, tools and methods for gathering the data, and how to use that data to make decisions.
Tweets are often driving the news cycle these days, but it can also be a great platform for your business to drive sales, boost brand recognition and increase customer service. This beginner-level workshop for anyone who wants to use Twitter as a platform to engage with their target audience will cover whether or not Twitter is right for your business, tips to reach your audience, and a beginner’s dive into Twitter analytics.
Friday, October 18
Not sure how to forecast your cash flow to see if your business or nonprofit can be sustainable? Do you know how a change in prices or the number of clients would affect your finances? This beginner-level workshop will walk you through the key elements and process of creating your own forecast including a plug-and-play template to get you started.
Wednesday, October 23
Storytelling with Video
You know video is the most engaging form of content you can use for your business or nonprofit, but you aren’t sure how to create video that tells your story. This beginner-level workshop will cover planning entertaining and memorable video content, what and who to include on camera, and tactical takeaways on music, length, and more.
Tuesday, October 29
You are just getting started with your new business or nonprofit and marketing seems overwhelming. You know you have to get the word out about what you are doing, but there are a lot of options and you aren’t sure what is best for you in this early stage with a limited budget. This beginner-level workshop for new business owners will cover how to determine the best marketing efforts and how to develop a high-level plan to get started.
Harnessing the Power of LinkedIn
If you are looking to build brand awareness and have immediate contact with prospective customers and connect with powerful industry leaders and influencers, you need to be harnessing the power of LinkedIn—a global platform with over 575+ million users. In this intermediate-level workshop, you will take a deep dive into strategies to build your personal brand, prospect and sell, and create a sphere of influence. Participants will walk away with clear, actionable steps to start implementing right away.
Wednesday, November 13
Grant Writing 101
Your nonprofit is ready to apply for grants, but you aren’t sure how to get started. This beginner-level workshop for nonprofits in the early stages of applying for grants will cover where to find funding opportunities, how to qualify prospects, strategies for foundations that don’t accept unsolicited proposals, and more.
Tuesday, December 3
Content Planning 101
You know who your target customer or client is and you know where to find them. Now, you need to determine what content to publish. This beginner-level workshop for anyone who publishes content online will cover the basics of developing a one-month content plan for all of your platforms that is cohesive, consistent, and connects with your target audience. You’ll walk away with the structure for one month of content, resources to find detailed topics and images to complete posts, and knowledge about tools and systems to streamline your content plan.
Friday, December 6
Presenter: Pascale Atallah
Crush Your 2020 Goals
It’s time to start thinking about your plans for 2020. If you are ready to make next year the best year ever, it’s time to crush your goals and ghost failure for good. This intermediate-level workshop for those ready to uplevel in 2020 will give you tips and tricks to get focused and stay focused. You learn how to escape negative self-talk and distractions while building your momentum and confidence.
Wednesday, December 12
Bridging the Customer Service Gap
Customer service isn’t a one-size-fits-all proposition and in this busy Holiday buying season, ensuring your customers are satisfied is critical to your success. In this beginner workshop for sales professionals, you’ll walk away with an overview of each generation’s expectations of customer service, their spending power and how to attract and keep customers within each generation.
Product Photos that Sell
When it comes to selling products, clean, crisp photos make all the difference. Learn the basics of using your camera phone to take pictures you can use for eCommerce, social media, marketing and more. This workshop will cover the basic principles of photography, composition, lighting, and photo editing. We will use everyday objects to create simple setups. Bring one of your own products for a practice shoot.
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Prodigy & Co and Tulsa Tech workshops?
Want to stay up-to-date on Prodigy & Co and Tulsa Tech workshops?