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Why you (really, really) need a mission and vision statement

Why you (really, really) need a mission and vision statement

by Jessica Kinsey | Nonprofit, Personal Development

Our client needed to sell their book. Like someone with a dull knife cutting furiously – they didn’t care who they sold to; they didn’t care why their customers purchased from them, and they hadn’t (as you can imagine) sold many units. Why? Because they didn’t know...
Why having values makes you valued

Why having values makes you valued

by Jessica Kinsey | Nonprofit, Personal Development

We recently walked into a meeting with a new team and were floored by the positivity radiating through the conference room. It was obvious this group had a special bond and were giving us the feels in a good way. After the meeting, I pulled the president aside and...

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